Apple Channel Programs

Interested in providing qualified Apple sales and services to your customers? Become a solution provider.

Sell as an office-based or storefront reseller
Deliver consulting services or vertical market solutions
Provide repair services or refer to Apple
Focus on consumers, businesses, or vertical markets

Grow your business as an Apple Solution Provider.

Team up with one of the most recognized brands in technology.

Apple's complete line-up of hardware and software products, coupled with incredible breakthrough performance and value, are rapidly creating sales and service opportunities for businesses like yours.

Tailored to meet the needs of independent businesses that consult, resell, and/or provide service, Apple channel programs offer comprehensive marketing materials, support resources, and technical training to help you increase your revenue. If you're a knowledgeable professional who takes pride in delivering the highest level of service and expertise to your customers, find out which of the following channel programs is right for you.

Specialized Expertise and Solutions

Offering specific market expertise, and specialized skills and services.

Apple Consultants Network (ACN) (U.S., Canada, Latin America and the Caribbean)
This program is designed for consultants who specialize in delivering Apple-based solutions. Members of the Apple Consultants Network are distinguished by their certification in Apple technologies, focus on professional advice, knowledge of innovative solutions, and delivery of expert service. Learn more Find Apple Specialist

Apple Value Added Resellers (VARs) (U.S.)
This program is designed for businesses that deliver highly specialized, comprehensive solutions that require expertise in hardware, software, training, and support. Apple VARs provide implementation and integration services for professional audio, broadcast, film and video, photography, and publishing, using Apple and complementary solutions. Learn more Find Apple Specialist

Apple Specialists (U.S.)
This program is geared specifically for providers who cater to small, medium and enterprise customers, and focus exclusively on Apple solutions. Learn more Find Apple Specialist

General Focus and Services

Delivering competitively-priced purchasing options with a general focus.

Apple Resellers (U.S.)
This program is designed for authorized storefronts to sell Apple software and hardware solutions, and/or configure and sell specialized business solutions by calling directly on customers. Learn more Find Apple Specialist

Apple Service Providers (U.S.)
Designed for qualifying consultants, resellers, or service only providers, this program offers businesses the opportunity to perform upgrades, provide in and out of warranty repairs, and deliver value-add services. Learn more Find Apple Specialist

	Focus	Consultants	Resellers	VARs	Service Providers
Services
	Buy and Resell Product
	Consultation
	Commissioned Sales
	Provide Repair Services

Location
	Store Based
	Office Based

Solutions
	Apple Only Solutions
	Consumer
	Business
	Vertical Market

Note: This matrix represents the basic characteristics associated with participation in each channel program. See individual program pages for more information. Acceptance and retention in any Apple Channel Program are at Apple's sole discretion. Apple reserves the right to change or discontinue channel program benefits, conditions, policies, processes, requirements, or terms at any time, with or without notice at Apple's sole discretion.